The University of Oklahoma Libraries
Presents
The 26th Annual Conference
Redefining Relevance:
Exceeding User Expectations in a Digital Age
March 5 and 6, 2009
Embassy Suites Hotel, Oklahoma City, Oklahoma
The Embassy Suites Hotel is reserving a number of rooms at a
special conference rate if reserved by February 18, 2009.
Complimentary transportation is available to and from the airport.
Please contact the hotel directly at (405) 682-6000 for reservations
or go to
Embassy Suites website (Group/Convention Code: OUL)
For additional information please contact:
Rhonda Cannon, Conference Coordinator, (405)325-2611.
Registration deadline: February 27, 2009
CONFERENCE PROGRAM: Thursday, March 5, 2009
Conference Welcome
Sul H. Lee, Dean
Peggy V. Helmerich Chair
University of Oklahoma Libraries
1:00–2:15 p.m.
James G. Neal
Vice President for Information Services
and University Librarian
Columbia University Libraries
What Do Users Want? What Do Users Need? W(h)ither the Academic Research Library?
What shapes and extends user expectations? How well is the library positioned to meet and exceed those needs? How are library collections, services, technology, space, staffing and organization influenced by these developments? What new roles and responsibilities are being embraced and advanced? This paper outlines the growing desires and requirements of the academic research library user under the impact of digital and network technologies, with a focus on the student, the teacher, and the researcher.
2:15-3:00 p.m.
Ronald G. Dunn
President and CEO
Cengage Learning
The Relevance Gap and How to Cross It: Factors in Misalignment between Libraries and Faculty and Models for Improved Student Experience
A recent study revealed a stark contrast in the perceived mission of the academic library between those who run it and those who use it, or, perhaps, do not use it. Professors seem to have cast librarians in a role of inventory managers, while librarians view libraries as an information gateway. This paper addresses factors that contribute to misaligned perceptions about the purpose of the library between the library and faculty. By whose standards should we judge relevance—libraries’, professors’, or students’? It also explores ways to bridge the relevance gap and describes cases where librarians and faculty, by foregoing traditional roles, have collaborated to construct learning experiences that far exceed student expectations.

  
3:30-4:15 p.m.
Anne Kenney
Carl A. Kroch University Librarian
Cornell University Library
Thought Happens. What should the Library do about it?
Maintaining relevance in the digital age requires research libraries to rethink basics, beginning with how they support the mission of the academy. Research institutions are in the business of provoking thought and libraries should aid and abet that process. This paper focuses on strategies for reinvigorating the library's role in the incubation, distillation, documentation, promulgation, and assemblage of thought.
4:15-5:00 p.m.
Brinley Franklin
Vice Provost, University Libraries
University of Connecticut Libraries
Aligning Library Strategy and Structure with the Campus Academic Plan
Andrew Dillon, Dean of the School of Information at the University of Texas, recently postulated that, “Academic libraries will survive as long as there are universities. However, libraries cannot thrive without aligning their workings directly to the core mission of their host institutions.” Academic libraries in the 21st century will increasingly be held accountable by their college and university administrations to align strategic plans and organizational structures with the campus academic plan. Academic libraries will need to demonstrate that their staffing patterns and collections expenditures are associated with their campus administration’s strategic directions, including: articulated research and scholarship priorities, the maintenance or improvement of specific graduate programs, undergraduate education outcomes, public engagement, and diversity.
CONFERENCE PROGRAM: Friday, March 6, 2009
8:30-9:15 a.m.
Bernard F. Reilly
President
Center for Research Libraries
When Machines Do Research: Text-Mining and Other Uses of Newspapers and News Reports
As the “first rough draft of history,” the pages of the world’s newspapers provide a detailed record of the notable moments and interests of the communities for which they were produced. Today news is produced and delivered in digital media that are inherently dynamic and fugitive, challenging society’s ability to ensure the survival of yesterday’s reporting for future study. News in both paper and electronic form is now being mined for a variety of purposes by researchers in the humanities and social sciences, using human and machine intelligence. This paper will draw upon recent CRL findings on new work by scholars and researchers using news sources.
9:15-10:00 a.m.
Fred Heath
Vice Provost and Director
University of Texas Libraries
Documenting the Global Conversation: Relevancy of Libraries in a Digital World
Libraries have done this before –re-thought their roles and re-tooled themselves in the midst of convulsive changes in communications. False starts and missteps are part of the response. At Oxford, Duke Humphries Library was closed and Shakespeare’s first folio was tossed as the University adjusted to the impact of the printing press upon teaching, learning, and research. The digital tsunami looms over the scholarly community in much the same way, as publishing, universities and libraries assess the challenges to their relevancy in the first decades of revolutionary change. This paper will review the challenges confronting research libraries and suggest steps necessary to ensure a continuing, meaningful role.

10:30-11:15 a.m.
Barbara I. Dewey
Dean of Libraries
University of Tennessee Libraries
Through Any Means Available: Connecting People with Scholarship
This paper focuses on the 21st century research library’s role for connecting people to scholarship. Meeting this challenge requires new organizational strategies, communication techniques, funding approaches, and pedagogies to enable students, faculty, scholars, and alumni to connect to the resources they need to be successful throughout their life. Connecting means locating, using, creating, and interacting and is active rather than passive. It goes beyond the traditional boundaries of the library, the campus, and even higher education. Connecting means exposing the world to the intellectual output of the university community. In order to thrive, the research library must focus on the broad and deep connections that make sense to people as they engage in daily life.
11:15-12:00 p.m.
Carton Rogers
Vice Provost and Director of Libraries
University of Pennsylvania
There’s Always Tomorrow? Libraries on the Edge
There is an old saw about a young man adapting a persona and then spending the rest of his life trying to create a new one. To even meet, let alone exceed, user expectations in the digital age do research libraries need to shed their old personae and fundamentally re-invent themselves? Can we really categorize our users and their expectations? What are the metrics that will inform our repositioning? Is time and the information marketplace moving too fast for us to get in front of rising user expectations? This paper provides some possible answers to these very difficult questions.
The University of Oklahoma Libraries
Presents
Redefining Relevance:
Exceeding User Expectations in a Digital Age
March 5 and 6, 2009
Embassy Suites Hotel, Oklahoma City, Oklahoma
Contact the Embassy Suites Hotel by February 18, 2009 at (405) 682-6000 for reservations
or visit their
website (Group/Convention Code: OUL).
REGISTRATION FORM
| Name | _____________________________________________________________ |
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| Library | _____________________________________________________________ |
| Address | _____________________________________________________________ |
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Registration Closes February 27, 2009.
Registration fee $225 (U.S. dollars)
Conference Committee reserves the right to
cancel the Conference prior to February 1, 2009.
No refunds will be given for cancellations after March 1, 2009.
Make checks payable to the University of Oklahoma.
Mail this form with your check to:
Rhonda Cannon
The University of Oklahoma Libraries
401 West Brooks Street
Norman, OK 73019-6030
http://libraries.ou.edu/conferences
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