E-resource - Mintel's Global New Products Database
Mintel is one of the world's leading market intelligence agencies and monitors worldwide product innovation and new product activity in consumer-packaged goods markets with data going back to 1996. GNPD (Global New Products Database) provides access to analysis of more than 40,000 new FMCG product launches every month across more than 80 markets. Covers food, drink, household, healthcare & hygiene, beauty & personal care, and pet sectors. GNPD allows you to explore and analyze hundreds of thousands of products by country, category, packaging, price, and other features.
Permalink:
https://login.ezproxy.lib.ou.edu/login?url=https://Clients.mintel.com
More information